Global Context Advertising Market Size, Status and Forecast 2018-2025


Report ID : RNR-224295 Category : Chemical Materials Published Date : 2018
Publisher : QYResearch Pages : 104 Format : PDF
This report focuses on the global Context Advertising status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Context Advertising development in United States, Europe and China.

Contextual advertising is a form of targeted advertising for advertisements appearing on websites or other media, such as content displayed in mobile browsers. The advertisements themselves are selected and served by automated systems based on the identity of the user and the content displayed.

The market for the consumer goods, retail, and restaurants industry is expected to register the highest growth rate during the forecast period. The growth of this market can be attributed to the wide use of digital advertising in the consumer goods, retail, and restaurants industry. In addition, digital marketing is used in the consumer goods and retail industry to improve marketing services, enhance customer intelligence, manage trade promotions, and optimize prices, and for loyalty marketing. In addition, rising purchasing power of consumers is driving the growth of the market.

In 2017, the global Context Advertising market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025.

The key players covered in this study

- Act-on Software

- Adobe Systems

- Amazon.com

- Amobee (Subsidiary of Singapore Telecommunications)

- AOL

- Facebook

- Flurry (Yahoo's Developer Network)

- Flytxt

- Google

- IAC

- Infolinks

- Inmobi

- Marketo

- Media.net (Acquired by Beijing Miteno Communication Technology)

- Microsoft

- Millennial Media

- Sap

- Simplycast

- Twitter

- Yahoo

Market segment by Type, the product can be split into

- Activity-based Advertising

- Location-based Advertising

- Others

Market segment by Application, split into

- Consumer Goods, Retail, and Restaurants

- Telecom and IT

- Banking, Financial Services, and Insurance (BFSI)

- Media and Entertainment

- Travel, Transportation, and Automobile

- Healthcare

- Academia and Government

- Others

Market segment by Regions/Countries, this report covers

- United States

- Europe

- China

- Japan

- Southeast Asia

- India

- Central & South America

The study objectives of this report are:

- To analyze global Context Advertising status, future forecast, growth opportunity, key market and key players.

- To present the Context Advertising development in United States, Europe and China.

- To strategically profile the key players and comprehensively analyze their development plan and strategies.

- To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Context Advertising are as follows:

- History Year: 2013-2017

- Base Year: 2017

- Estimated Year: 2018

- Forecast Year 2018 to 2025

For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Global Context Advertising Market Size, Status and Forecast 2018-2025
Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Context Advertising Market Size Growth Rate by Type (2013-2025)
1.4.2 Activity-based Advertising
1.4.3 Location-based Advertising
1.4.4 Others
1.5 Market by Application
1.5.1 Global Context Advertising Market Share by Application (2013-2025)
1.5.2 Consumer Goods, Retail, and Restaurants
1.5.3 Telecom and IT
1.5.4 Banking, Financial Services, and Insurance (BFSI)
1.5.5 Media and Entertainment
1.5.6 Travel, Transportation, and Automobile
1.5.7 Healthcare
1.5.8 Academia and Government
1.5.9 Others
1.6 Study Objectives
1.7 Years Considered
2 Global Growth Trends
2.1 Context Advertising Market Size
2.2 Context Advertising Growth Trends by Regions
2.2.1 Context Advertising Market Size by Regions (2013-2025)
2.2.2 Context Advertising Market Share by Regions (2013-2018)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities
3 Market Share by Key Players
3.1 Context Advertising Market Size by Manufacturers
3.1.1 Global Context Advertising Revenue by Manufacturers (2013-2018)
3.1.2 Global Context Advertising Revenue Market Share by Manufacturers (2013-2018)
3.1.3 Global Context Advertising Market Concentration Ratio (CR5 and HHI)
3.2 Context Advertising Key Players Head office and Area Served
3.3 Key Players Context Advertising Product/Solution/Service
3.4 Date of Enter into Context Advertising Market
3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
4.1 Global Context Advertising Market Size by Type (2013-2018)
4.2 Global Context Advertising Market Size by Application (2013-2018)
5 United States
5.1 United States Context Advertising Market Size (2013-2018)
5.2 Context Advertising Key Players in United States
5.3 United States Context Advertising Market Size by Type
5.4 United States Context Advertising Market Size by Application
6 Europe
6.1 Europe Context Advertising Market Size (2013-2018)
6.2 Context Advertising Key Players in Europe
6.3 Europe Context Advertising Market Size by Type
6.4 Europe Context Advertising Market Size by Application
7 China
7.1 China Context Advertising Market Size (2013-2018)
7.2 Context Advertising Key Players in China
7.3 China Context Advertising Market Size by Type
7.4 China Context Advertising Market Size by Application
8 Japan
8.1 Japan Context Advertising Market Size (2013-2018)
8.2 Context Advertising Key Players in Japan
8.3 Japan Context Advertising Market Size by Type
8.4 Japan Context Advertising Market Size by Application
9 Southeast Asia
9.1 Southeast Asia Context Advertising Market Size (2013-2018)
9.2 Context Advertising Key Players in Southeast Asia
9.3 Southeast Asia Context Advertising Market Size by Type
9.4 Southeast Asia Context Advertising Market Size by Application
10 India
10.1 India Context Advertising Market Size (2013-2018)
10.2 Context Advertising Key Players in India
10.3 India Context Advertising Market Size by Type
10.4 India Context Advertising Market Size by Application
11 Central & South America
11.1 Central & South America Context Advertising Market Size (2013-2018)
11.2 Context Advertising Key Players in Central & South America
11.3 Central & South America Context Advertising Market Size by Type
11.4 Central & South America Context Advertising Market Size by Application
12 International Players Profiles
12.1 Act-on Software
12.1.1 Act-on Software Company Details
12.1.2 Company Description and Business Overview
12.1.3 Context Advertising Introduction
12.1.4 Act-on Software Revenue in Context Advertising Business (2013-2018)
12.1.5 Act-on Software Recent Development
12.2 Adobe Systems
12.2.1 Adobe Systems Company Details
12.2.2 Company Description and Business Overview
12.2.3 Context Advertising Introduction
12.2.4 Adobe Systems Revenue in Context Advertising Business (2013-2018)
12.2.5 Adobe Systems Recent Development
12.3 Amazon.com
12.3.1 Amazon.com Company Details
12.3.2 Company Description and Business Overview
12.3.3 Context Advertising Introduction
12.3.4 Amazon.com Revenue in Context Advertising Business (2013-2018)
12.3.5 Amazon.com Recent Development
12.4 Amobee (Subsidiary of Singapore Telecommunications)
12.4.1 Amobee (Subsidiary of Singapore Telecommunications) Company Details
12.4.2 Company Description and Business Overview
12.4.3 Context Advertising Introduction
12.4.4 Amobee (Subsidiary of Singapore Telecommunications) Revenue in Context Advertising Business (2013-2018)
12.4.5 Amobee (Subsidiary of Singapore Telecommunications) Recent Development
12.5 AOL
12.5.1 AOL Company Details
12.5.2 Company Description and Business Overview
12.5.3 Context Advertising Introduction
12.5.4 AOL Revenue in Context Advertising Business (2013-2018)
12.5.5 AOL Recent Development
12.6 Facebook
12.6.1 Facebook Company Details
12.6.2 Company Description and Business Overview
12.6.3 Context Advertising Introduction
12.6.4 Facebook Revenue in Context Advertising Business (2013-2018)
12.6.5 Facebook Recent Development
12.7 Flurry (Yahoo's Developer Network)
12.7.1 Flurry (Yahoo's Developer Network) Company Details
12.7.2 Company Description and Business Overview
12.7.3 Context Advertising Introduction
12.7.4 Flurry (Yahoo's Developer Network) Revenue in Context Advertising Business (2013-2018)
12.7.5 Flurry (Yahoo's Developer Network) Recent Development
12.8 Flytxt
12.8.1 Flytxt Company Details
12.8.2 Company Description and Business Overview
12.8.3 Context Advertising Introduction
12.8.4 Flytxt Revenue in Context Advertising Business (2013-2018)
12.8.5 Flytxt Recent Development
12.9 Google
12.9.1 Google Company Details
12.9.2 Company Description and Business Overview
12.9.3 Context Advertising Introduction
12.9.4 Google Revenue in Context Advertising Business (2013-2018)
12.9.5 Google Recent Development
12.10 IAC
12.10.1 IAC Company Details
12.10.2 Company Description and Business Overview
12.10.3 Context Advertising Introduction
12.10.4 IAC Revenue in Context Advertising Business (2013-2018)
12.10.5 IAC Recent Development
12.11 Infolinks
12.12 Inmobi
12.13 Marketo
12.14 Media.net (Acquired by Beijing Miteno Communication Technology)
12.15 Microsoft
12.16 Millennial Media
12.17 Sap
12.18 Simplycast
12.19 Twitter
12.20 Yahoo
13 Market Forecast 2018-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2018-2025)
13.10 Market Size Forecast by Application (2018-2025)
14 Analyst's Viewpoints/Conclusions
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details
List of Tables and Figures
Table Context Advertising Key Market Segments
Table Key Players Context Advertising Covered
Table Global Context Advertising Market Size Growth Rate by Type 2013-2025 (Million US$)
Figure Global Context Advertising Market Size Market Share by Type 2013-2025
Figure Activity-based Advertising Figures
Table Key Players of Activity-based Advertising
Figure Location-based Advertising Figures
Table Key Players of Location-based Advertising
Figure Others Figures
Table Key Players of Others
Table Global Context Advertising Market Size Growth by Application 2013-2025 (Million US$)
Figure Consumer Goods, Retail, and Restaurants Case Studies
Figure Telecom and IT Case Studies
Figure Banking, Financial Services, and Insurance (BFSI) Case Studies
Figure Media and Entertainment Case Studies
Figure Travel, Transportation, and Automobile Case Studies
Figure Healthcare Case Studies
Figure Academia and Government Case Studies
Figure Others Case Studies
Figure Context Advertising Report Years Considered
Table Global Context Advertising Market Size 2013-2025 (Million US$)
Figure Global Context Advertising Market Size and Growth Rate 2013-2025 (Million US$)
Table Global Context Advertising Market Size by Regions 2013-2025 (Million US$)
Table Global Context Advertising Market Size by Regions 2013-2018 (Million US$)
Table Global Context Advertising Market Share by Regions 2013-2018
Figure Global Context Advertising Market Share by Regions 2013-2018
Figure Global Context Advertising Market Share by Regions 2018
Table Market Top Trends
Table Global Context Advertising Revenue by Manufacturers (2013-2018) (Million US$)
Table Global Context Advertising Market Share by Manufacturers (2013-2018)
Figure Global Context Advertising Market Share by Manufacturers in 2018
Table Global Context Advertising Manufacturers Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Context Advertising Product/Solution/Service
Table Date of Enter into Context Advertising Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Context Advertising Market Size by Type (2013-2018) (Million US$)
Table Global Context Advertising Market Size Share by Type (2013-2018)
Figure Global Context Advertising Market Size Market Share by Type (2013-2018)
Table Global Context Advertising Market Size by Application (2013-2018) (Million US$)
Table Global Context Advertising Market Size Share by Application (2013-2018)
Figure Global Context Advertising Market Size Market Share by Application (2013-2018)
Figure Global Context Advertising Revenue Market Share by Application in 2017
Figure United States Context Advertising Market Size 2013-2018 (Million US$)
Table United States Key Players Context Advertising Revenue (2017-2018) (Million US$)
Table United States Key Players Context Advertising Market Share (2017-2018)
Table United States Context Advertising Market Size by Type (2013-2018) (Million US$)
Table United States Context Advertising Market Share by Type (2013-2018)
Table United States Context Advertising Market Size by Application (2013-2018) (Million US$)
Table United States Context Advertising Market Share by Application (2013-2018)
Figure Europe Context Advertising Market Size 2013-2018 (Million US$)
Table Europe Key Players Context Advertising Revenue (2017-2018) (Million US$)
Table Europe Key Players Context Advertising Market Share (2017-2018)
Table Europe Context Advertising Market Size by Type (2013-2018) (Million US$)
Table Europe Context Advertising Market Share by Type (2013-2018)
Table Europe Context Advertising Market Size by Application (2013-2018) (Million US$)
Table Europe Context Advertising Market Share by Application (2013-2018)
Figure China Context Advertising Market Size 2013-2018 (Million US$)
Table China Key Players Context Advertising Revenue (2017-2018) (Million US$)
Table China Key Players Context Advertising Market Share (2017-2018)
Table China Context Advertising Market Size by Type (2013-2018) (Million US$)
Table China Context Advertising Market Share by Type (2013-2018)
Table China Context Advertising Market Size by Application (2013-2018) (Million US$)
Table China Context Advertising Market Share by Application (2013-2018)
Figure Japan Context Advertising Market Size 2013-2018 (Million US$)
Table Japan Key Players Context Advertising Revenue (2017-2018) (Million US$)
Table Japan Key Players Context Advertising Market Share (2017-2018)
Table Japan Context Advertising Market Size by Type (2013-2018) (Million US$)
Table Japan Context Advertising Market Share by Type (2013-2018)
Table Japan Context Advertising Market Size by Application (2013-2018) (Million US$)
Table Japan Context Advertising Market Share by Application (2013-2018)
Figure Southeast Asia Context Advertising Market Size 2013-2018 (Million US$)
Table Southeast Asia Key Players Context Advertising Revenue (2017-2018) (Million US$)
Table Southeast Asia Key Players Context Advertising Market Share (2017-2018)
Table Southeast Asia Context Advertising Market Size by Type (2013-2018) (Million US$)
Table Southeast Asia Context Advertising Market Share by Type (2013-2018)
Table Southeast Asia Context Advertising Market Size by Application (2013-2018) (Million US$)
Table Southeast Asia Context Advertising Market Share by Application (2013-2018)
Figure India Context Advertising Market Size 2013-2018 (Million US$)
Table India Key Players Context Advertising Revenue (2017-2018) (Million US$)
Table India Key Players Context Advertising Market Share (2017-2018)
Table India Context Advertising Market Size by Type (2013-2018) (Million US$)
Table India Context Advertising Market Share by Type (2013-2018)
Table India Context Advertising Market Size by Application (2013-2018) (Million US$)
Table India Context Advertising Market Share by Application (2013-2018)
Figure Central & South America Context Advertising Market Size 2013-2018 (Million US$)
Table Central & South America Key Players Context Advertising Revenue (2017-2018) (Million US$)
Table Central & South America Key Players Context Advertising Market Share (2017-2018)
Table Central & South America Context Advertising Market Size by Type (2013-2018) (Million US$)
Table Central & South America Context Advertising Market Share by Type (2013-2018)
Table Central & South America Context Advertising Market Size by Application (2013-2018) (Million US$)
Table Central & South America Context Advertising Market Share by Application (2013-2018)
Table Act-on Software Company Details
Table Act-on Software Revenue in Context Advertising Business (2013-2018) (Million US$)
Figure Act-on Software Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Act-on Software Recent Development
Table Adobe Systems Company Details
Table Adobe Systems Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure Adobe Systems Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Adobe Systems Recent Development
Table Amazon.com Company Details
Table Amazon.com Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure Amazon.com Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Amazon.com Recent Development
Table Amobee (Subsidiary of Singapore Telecommunications) Company Details
Table Amobee (Subsidiary of Singapore Telecommunications) Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure Amobee (Subsidiary of Singapore Telecommunications) Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Amobee (Subsidiary of Singapore Telecommunications) Recent Development
Table AOL Company Details
Table AOL Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure AOL Revenue Growth Rate in Context Advertising Business (2013-2018)
Table AOL Recent Development
Table Facebook Company Details
Table Facebook Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure Facebook Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Facebook Recent Development
Table Flurry (Yahoo's Developer Network) Company Details
Table Flurry (Yahoo's Developer Network) Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure Flurry (Yahoo's Developer Network) Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Flurry (Yahoo's Developer Network) Recent Development
Table Flytxt Company Details
Table Flytxt Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure Flytxt Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Flytxt Recent Development
Table Google Company Details
Table Google Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure Google Revenue Growth Rate in Context Advertising Business (2013-2018)
Table Google Recent Development
Table IAC Company Details
Table IAC Revenue in Context Advertising Business (2013-2018)(Million US$)
Figure IAC Revenue Growth Rate in Context Advertising Business (2013-2018)
Table IAC Recent Development
Table Infolinks Company Details
Table Inmobi Company Details
Table Marketo Company Details
Table Media.net (Acquired by Beijing Miteno Communication Technology) Company Details
Table Microsoft Company Details
Table Millennial Media Company Details
Table Sap Company Details
Table Simplycast Company Details
Table Twitter Company Details
Table Yahoo Company Details
Table Global Context Advertising Market Size by Regions (Million US$) 2018-2025
Figure Global Context Advertising Market Size Share by Regions (2018-2025)
Figure Global Context Advertising Market Size Share by Regions in 2025
Figure United States Context Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Europe Context Advertising Market Size Forecast (2018-2025)(Million USD)
Figure China Context Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Japan Context Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Southeast Asia Context Advertising Market Size Forecast (2018-2025)(Million USD)
Figure India Context Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Central & South America Context Advertising Market Size Forecast (2018-2025)(Million USD)
Table Global Context Advertising Market Size by Product (2018-2025) (Million US$)
Figure Global Context Advertising Market Size by Product (2018-2025)
Figure Global Context Advertising Market Size by Product in 2025
Table Global Context Advertising Market Size by Application (2018-2025) (Million US$)
Figure Global Context Advertising Market Size by Application (2018-2025)
Figure Global Context Advertising Market Size by Application in 2025
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources