Global Direct-To-Patient Digital Marketing Market Size, Status and Forecast 2018-2025


Report ID : RNR-226945 Category : Healthcare It Published Date : 2019
Publisher : S&P Consulting Pages : 93 Format : PDF
This report focuses on the global Direct-To-Patient Digital Marketing status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Direct-To-Patient Digital Marketing development in United States, Europe and China.

Today, healthcare patients are bombarded with thousands of branding exercises every day. More than half of these have absolutely no relevance to them. The Direct-to-Patient Digital Marketing Market understands the needs of a particular target audience and tailors its message to address their requirements directly. This allows healthcare providers to target the right audience at the right time with the right content.

The first Direct-to-Patient Digital Marketing Market driver is the growing importance of social media and also the patient. Whether healthcare companies like it or not, patients are playing a greater role in taking their own medical decisions. Web sites such as Healthline, Everyday Health and WebMD have made it very easy for patients to self-diagnose their problem. They frequently arrive at a hospital or doctor’s clinic already informed and with a list of possible ailments troubling them. People have also begun to expect assistance to their problems at any time of the day or week. Effective care in the Direct-to-Patient Digital Marketing market is provided 24/7 by leveraging both online and offline marketing tools to educate, sustain and engage patients at every stage of their decision making process. Pharmaceutical and medical companies must adopt Social Media to survive in the digital age and those that refuse to take part in it are only accelerating their own decline.

In 2017, the global Direct-To-Patient Digital Marketing market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025.

The key players covered in this study

    Healthline

    Everyday Health

    WebMD

    ...

Market segment by Type, the product can be split into

    Online

    Offline

Market segment by Application, split into

    Hospitals

    Ambulatory Surgical Centers

    Others

Market segment by Regions/Countries, this report covers

    United States

    Europe

    China

    Japan

    Southeast Asia

    India

    Central & South America

The study objectives of this report are:

    To analyze global Direct-To-Patient Digital Marketing status, future forecast, growth opportunity, key market and key players.

    To present the Direct-To-Patient Digital Marketing development in United States, Europe and China.

    To strategically profile the key players and comprehensively analyze their development plan and strategies.

    To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Direct-To-Patient Digital Marketing are as follows:

    History Year: 2013-2017

    Base Year: 2017

    Estimated Year: 2018

    Forecast Year 2018 to 2025

For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Table of Contents

1 Report Overview

    1.1 Study Scope

    1.2 Key Market Segments

    1.3 Players Covered

    1.4 Market Analysis by Type

        1.4.1 Global Direct-To-Patient Digital Marketing Market Size Growth Rate by Type (2013-2025)

        1.4.2 Online

        1.4.3 Offline

    1.5 Market by Application

        1.5.1 Global Direct-To-Patient Digital Marketing Market Share by Application (2013-2025)

        1.5.2 Hospitals

        1.5.3 Ambulatory Surgical Centers

        1.5.4 Others

    1.6 Study Objectives

    1.7 Years Considered

2 Global Growth Trends

    2.1 Direct-To-Patient Digital Marketing Market Size

    2.2 Direct-To-Patient Digital Marketing Growth Trends by Regions

        2.2.1 Direct-To-Patient Digital Marketing Market Size by Regions (2013-2025)

        2.2.2 Direct-To-Patient Digital Marketing Market Share by Regions (2013-2018)

    2.3 Industry Trends

        2.3.1 Market Top Trends

        2.3.2 Market Drivers

        2.3.3 Market Opportunities

3 Market Share by Key Players

    3.1 Direct-To-Patient Digital Marketing Market Size by Manufacturers

        3.1.1 Global Direct-To-Patient Digital Marketing Revenue by Manufacturers (2013-2018)

        3.1.2 Global Direct-To-Patient Digital Marketing Revenue Market Share by Manufacturers (2013-2018)

        3.1.3 Global Direct-To-Patient Digital Marketing Market Concentration Ratio (CR5 and HHI)

    3.2 Direct-To-Patient Digital Marketing Key Players Head office and Area Served

    3.3 Key Players Direct-To-Patient Digital Marketing Product/Solution/Service

    3.4 Date of Enter into Direct-To-Patient Digital Marketing Market

    3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application

    4.1 Global Direct-To-Patient Digital Marketing Market Size by Type (2013-2018)

    4.2 Global Direct-To-Patient Digital Marketing Market Size by Application (2013-2018)

5 United States

    5.1 United States Direct-To-Patient Digital Marketing Market Size (2013-2018)

    5.2 Direct-To-Patient Digital Marketing Key Players in United States

    5.3 United States Direct-To-Patient Digital Marketing Market Size by Type

    5.4 United States Direct-To-Patient Digital Marketing Market Size by Application

6 Europe

    6.1 Europe Direct-To-Patient Digital Marketing Market Size (2013-2018)

    6.2 Direct-To-Patient Digital Marketing Key Players in Europe

    6.3 Europe Direct-To-Patient Digital Marketing Market Size by Type

    6.4 Europe Direct-To-Patient Digital Marketing Market Size by Application

7 China

    7.1 China Direct-To-Patient Digital Marketing Market Size (2013-2018)

    7.2 Direct-To-Patient Digital Marketing Key Players in China

    7.3 China Direct-To-Patient Digital Marketing Market Size by Type

    7.4 China Direct-To-Patient Digital Marketing Market Size by Application

8 Japan

    8.1 Japan Direct-To-Patient Digital Marketing Market Size (2013-2018)

    8.2 Direct-To-Patient Digital Marketing Key Players in Japan

    8.3 Japan Direct-To-Patient Digital Marketing Market Size by Type

    8.4 Japan Direct-To-Patient Digital Marketing Market Size by Application

9 Southeast Asia

    9.1 Southeast Asia Direct-To-Patient Digital Marketing Market Size (2013-2018)

    9.2 Direct-To-Patient Digital Marketing Key Players in Southeast Asia

    9.3 Southeast Asia Direct-To-Patient Digital Marketing Market Size by Type

    9.4 Southeast Asia Direct-To-Patient Digital Marketing Market Size by Application

10 India

    10.1 India Direct-To-Patient Digital Marketing Market Size (2013-2018)

    10.2 Direct-To-Patient Digital Marketing Key Players in India

    10.3 India Direct-To-Patient Digital Marketing Market Size by Type

    10.4 India Direct-To-Patient Digital Marketing Market Size by Application

11 Central & South America

    11.1 Central & South America Direct-To-Patient Digital Marketing Market Size (2013-2018)

    11.2 Direct-To-Patient Digital Marketing Key Players in Central & South America

    11.3 Central & South America Direct-To-Patient Digital Marketing Market Size by Type

    11.4 Central & South America Direct-To-Patient Digital Marketing Market Size by Application

12 International Players Profiles

    12.1 Healthline

        12.1.1 Healthline Company Details

        12.1.2 Company Description and Business Overview

        12.1.3 Direct-To-Patient Digital Marketing Introduction

        12.1.4 Healthline Revenue in Direct-To-Patient Digital Marketing Business (2013-2018)

        12.1.5 Healthline Recent Development

    12.2 Everyday Health

        12.2.1 Everyday Health Company Details

        12.2.2 Company Description and Business Overview

        12.2.3 Direct-To-Patient Digital Marketing Introduction

        12.2.4 Everyday Health Revenue in Direct-To-Patient Digital Marketing Business (2013-2018)

        12.2.5 Everyday Health Recent Development

    12.3 WebMD

        12.3.1 WebMD Company Details

        12.3.2 Company Description and Business Overview

        12.3.3 Direct-To-Patient Digital Marketing Introduction

        12.3.4 WebMD Revenue in Direct-To-Patient Digital Marketing Business (2013-2018)

        12.3.5 WebMD Recent Development

13 Market Forecast 2018-2025

    13.1 Market Size Forecast by Regions

    13.2 United States

    13.3 Europe

    13.4 China

    13.5 Japan

    13.6 Southeast Asia

    13.7 India

    13.8 Central & South America

    13.9 Market Size Forecast by Product (2018-2025)

    13.10 Market Size Forecast by Application (2018-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix

    15.1 Research Methodology

        15.1.1 Methodology/Research Approach

            15.1.1.1 Research Programs/Design

            15.1.1.2 Market Size Estimation

            12.1.1.3 Market Breakdown and Data Triangulation

        15.1.2 Data Source

            15.1.2.1 Secondary Sources

            15.1.2.2 Primary Sources

    15.2 Disclaimer

    15.3 Author Details